Roadtrek is set to showcase at Open House for the first time as a brand-new company.
The Roadtrek brand will be making its tradeshow debut at Open House since it was acquired by Groupe Rapido in France earlier this year. Now a brand-new company, Roadtrek will have six models on display representing the range of models from its lineup that it plans to move forward with. These include models built on the Mercedes Sprinter, Ram ProMaster and Ford Transit chassis.
Ready to welcome and meet dealers in the display will be Groupe Rapido President Pierre Rousseau and Groupe Rapido CEO Nicolas Rousseau. Representing the management team from North America will be Len McDougall, head of sales and service, and Karyn Torcoletti, head of marketing and communications.
“We are looking forward to attending Open House and talking firsthand with dealers and suppliers at the show about the revitalization of the Roadtrek brand in North America,” said Rousseau.
“This is an exciting time for all of us at Roadtrek, we encourage prospective dealers interested in being a part of its bright future to come by the booth and see us,” said McDougall.
Roadtrek will be on the south side of Executive Parkway from Sept. 23-26.