Dealership technology provider Rollick has announced today that every GoRollick dealer in its network will now have access to the “Reserve Now” feature of its RollickDR technology for no extra cost through the end of 2021.
RollickDR also contains integrated modules that allow users to view publicly available incentives and special offers, get a trade-in value estimate, schedule an appointment and use a payment calculator, the company said.
Existing GoRollick network dealers will have the Reserve Now tool added for no additional charge starting in July, Rollick said.
The company said that since its launch in April 2021, dealers using RollickDR report have close rates that are 50 percent higher than a standard lead capture form. The tool also generates 87 percent more overall leads for dealers due to the many ways that a consumer can engage to buy the vehicle they’re interested in.
