The RV Care Network has promoted Derek Paterson to the position of vice president of sales and marketing.
“Over the past six years, Derek has been the company’s business development manager and has shown a tremendous ability to grow our dealer network, introduce our proprietary brand of RV parts and accessories, called RV Traveler’s Choice, and was equally an integral part in launching our first exclusive branded travel trailer, Northern Spirit,” said Don Sneyd, chairman of the board of directors.
In his new role, Paterson will continue to build the RV Care dealer network, implement multiple brand awareness strategies, strengthen the groups premiere partner programs and continue to seek out new RV industry alliances.
“His 25-plus years in the retail training sector, has proven to be a valuable asset for our company and for our RV Care Dealer Associate stores,” Sneyd said.
