Outrig, formerly known as goHomePort, has unveiled a new name, logo and website as part of a rebranding effort. The refreshed identity reinforces the company’s mission to simplify and enhance the RV ownership experience, while supporting its continued growth across the country, Outrig said in a release.
The name Outrig is inspired by outriggers — structural components that stabilize an RV. This metaphor reflects Outrig’s mission to deliver stability, support and ease to RV owners wherever their journeys take them, the company said. It also embodies a spirit of adventure, inspiring customers to get out in their rigs and explore.
“Outrig is about creating a smoother, friendlier experience for RV owners,” said Greg Kranias, founder. “Our new name and identity reflect our commitment to simplifying RV ownership, so our guests can focus on what matters most: enjoying their time on the road.”
Designed With Customers in Mind
The rebranding process was guided by extensive research and customer feedback to ensure the new identity reflects the needs and expectations of RVers. Outrig’s updated website introduces enhanced features, including tools to help customers find the right storage space, a streamlined checkout process and simplified service appointment booking.
Looking ahead, Outrig said it sees opportunities to bring emerging technology, including AI, to its RV and storage services. By combining digital solutions with the personal service customers trust, Outrig aims to deliver a stress-free experience that sets a new standard for the industry.
Expanding Across the U.S.
Outrig operates 13 facilities across the United States that offer a range of storage solutions for RVs, businesses and individuals, as well as RV service and repairs.
Outrig has recently expanded its footprint, adding two premium storage facilities to its portfolio in 2024. The new locations in Volo, Illinois, and West Sacramento, California, feature enclosed garages, covered and open RV parking, and climate-controlled or drive-up self-storage options. The West Sacramento site offers on-site RV service and repairs, providing a comprehensive solution for RV owners.
With plans to open additional facilities in 2025, Outrig said it is continuing its growth across the U.S., reinforcing its position as a trusted leader in RV storage and service.
For more information, visit outrig.com.
