The Recreation Vehicle Dealers Association (RVDA), in partnership with Accelerate2Compliance (A2C), will host an upcoming webinar titled “From Risk to Revenue: Leveraging Data Privacy Compliance” on Thursday, April 9 at 2 p.m. Eastern. The session will help RV dealerships understand how consumer data privacy is rapidly evolving from a regulatory burden into a strategic, competitive advantage.
As state privacy laws expand and enforcement activity increases, many dealerships face hidden exposure across their digital ecosystems — including websites, lead forms, chat tools, advertising platforms and OEM integrations. This 30-minute webinar will explore how forward-thinking RV dealerships are using strong data governance not only to reduce risk, but also to improve marketing performance, protect margins, strengthen first-party data and build measurable consumer trust.
“Dealers are operating in a much more complex digital environment than even a few years ago,” said Phil Ingrassia, president of RVDA. “This webinar is about helping our members understand where their exposure exists and how they can turn smart data practices into a business advantage — not just a compliance exercise.”
“Most dealerships don’t realize how much unseen risk exists across their marketing and technology stack. The good news is that when privacy is approached correctly, it becomes a driver of efficiency, stronger customer relationships, and ultimately revenue,” said Howard Latham, chief operating officer of A2C.
