RVDA has announced that its members now have access to a data and analytics solution that can assist dealers with inventory planning, marketing, sales, and other management processes through the association’s endorsement of the Strategy Titan Sales Forecasting Program.
Strategy Titan provides towable and motorized product forecasts at the national, regional, state, and localized Metropolitan Statistical Areas (MSAs) levels.
“While all levels of forecasts are valuable, forecasts by MSA can help provide clarity on local consumer demand and drive better inventory management decisions,” said Strategy Titan CEO Jason Krantz. “More than 90 percent of all RV unit sales flow through MSAs.”
In addition, Strategy Titan forecasts can be used to provide independent third-party confirmation of internal forecasts, aid in site selection for dealership expansion, and provide more confidence in decision-making.
“Strategy Titan’s Sales Forecasting Program brings additional strategic analytics and market intelligence capabilities to RV dealers,” said RVDA President Phil Ingrassia. “This sales forecasting tool complements RVDA’s long-term endorsement of the Statistical Surveys Inc. (SSI) RV Industry Data program.”
Strategy Titan requires a subscription to the SSI data program. However, all RVDA members can potentially benefit from Strategy Titan’s high-level data that will be published in RV Executive Today and other association communications. Strategy Titan also has a complimentary 2021 RV retail forecast package available to the RV community at www.strategytitan.com/rv.
Sales forecast subscription pricing varies, depending on market size. Strategy Titan offers a 10 percent discount for RVDA members and multiple-market discounts are available.
