RVDA Names Top-Rated RV Makers/Brands in Dealer Satisfaction Index Survey
The RV Dealers Association is honoring 19 RV manufacturers/brands with Quality Circle Awards for achieving the highest scores in the association’s 28th Annual Dealer Satisfaction Index (DSI) survey. These brands/manufacturers received at least 15 dealer responses and scored 4.25 or above on a 5-point scale in overall dealer satisfaction in the association’s survey, which was conducted June through September.
The towable RV manufacturers/brands receiving awards are (in alphabetical order by manufacturer): Airstream; Alliance RV (Avenue, Paradigm, Valor); DRV (Mobile Suites, Full House); Dutchmen (Aspen Trail, Kodiak); East to West (Alta), Forest River (Flagstaff travel trailers, fifth wheels, and Shamrock expandables, Rockwood travel trailers, fifth wheels and Roo expandables, Sandpiper, Sierra, Cedar Creek, Riverstone); Grand Design RV (Imagine, Momentum, Reflection, Solitude, Transcend); Gulf Stream Coach (Vintage Cruiser, Vista Cruiser); Jayco; Keystone RV (Cougar, Montana, High Country, Raptor, Carbon); KZ RV (Durango, Durango Gold, Venom, V-Series); Starcraft, and Venture RV (SportTrek, Sonic, Status).
The motorized RV manufacturers/product categories receiving awards are (in alphabetical order): Airstream; Dynamax; Entegra; Gulf Stream Coach; Jayco; Leisure Travel Vans/Triple E; Pleasure-Way; Newmar and Winnebago (Class A’s, B’s and C’s).
When rating their brands/manufacturers, RVDA asks dealers to express, confidentially, their level of satisfaction on four core issues:
- Reliability/quality
- Parts
- Warranty
- Sales
“The DSI results recognize top-rated manufacturers in several important areas of dealer and customer support, which is more important than ever as the industry works to reduce Repair Event Cycle Time,” said RVDA Chairman of the Board Mike Pearo of Hilltop Camper and RV in Fridley, Minnesota. “Thanks to all the dealers who responded to the survey and congratulations to the manufacturers who earned Quality Circle Awards this year.”
RVDA received DSI responses from 539 dealership locations in the U.S. and Canada that included 2,648 brand ratings, an average of five per dealer. A summary of the DSI survey aggregate results will appear in the November issue of RV Executive Today.
The top-rated manufacturers will be recognized and receive their awards during the RV Dealers Convention/Expo at Caesars Palace in Las Vegas in November.