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RVDA Rounds Out Education Lineup for 2015 Expo

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The RVDA announced speakers and more detailed plans for its dealer education tracks at the 2015 RV Dealers International Convention/Expo in Las Vegas.


Top left and clockwise: Jody Urquhart, Doug Dvorak, Christine Corelli, David Foco, Ricardo Roman, Chuck Marzahn, Nancy Friedman and Maryellen Adams.


The event, which will take place at Bally’s hotel in Las Vegas, will begin with author Scott McKain at the general session Nov. 3 with education workshops following on Nov. 3-4.

Dealer/GM track workshops are focused on ways to become a better leader, increase profitability, and manage your business and people better. McKain will share strategies for helping businesses stand out from the rest.

David Foco from A World of Training will present “Eliminating that Demarcation Line between Your Departments,” from 9 to 10 a.m. Nov. 4. He will help dealers and general managers learn how to get their businesses to operate as “one continent” instead of “multiple islands.”

After a break for the annual meetings of RVDA and RVDA of Canada and lunch in the Expo, Nancy Friedman will present “7 Traits of a Successful Leader” from 2 to 3 p.m.  Friedman will share how to handle growth and change with grace, and uncovers the strategies behind the key traits she will identify.

From 3:15 to 4:15 p.m. Nov. 4, dealers will have the opportunity to learn “Best Practices in Hiring and Retaining Talent in RV Retail,” from Maryellen Adams of the Employment Network. 

Also from 3 to 4 p.m.  Chuck Marzahn of Marzahn and King will present “Overcoming Profit Pitfalls in Every Department in the Dealership.” Marzahn suggests the session is particularly appropriate for Young RV Executives. He will offer a refreshing approach to understanding what really drives profit and what constrains it in each department.

Ricardo Roman of Caliper will lead off the morning with a workshop on “Job Analysis: Key to Determining the Hiring and Development Criteria for Top Sales Performance.”

After lunch in the Expo, the track picks up with a workshop called “Displaying Dynamic Leadership in Your Dealership: How to Succeed in Business – Just Count the Ways,” from 2 to 3 p.m. Presented by Doug Dvorak of the Dvorak Marketing Group, the workshop will explain how to unleash the power of a company’s human capital to achieve sustainable long-term growth.

Next, from 3 to 4:15 p.m. Christine Corelli will present a workshop called “Aligning Your Team for Results.” Corelli, of Christine Corelli & Associates, is frequently featured as a keynote speaker, but in this much smaller setting dealers and GMs will get to experience her dynamic and entertaining delivery as she explains how to apply teamwork lessons from the world of sports to establish a true team culture in a business.

The day will wrap up with an important workshop on leadership entitled, “Follow Me, I’m Right Behind You! How to Lead & Influence Others,” presented by Jody Urquhart from 4 to 5:30 p.m.  Urquhart, a motivational speaker, will use humor, insight and inspiration to provide a lively, interactive look at ways to inspire a spirited and resilient workforce that stays focused and productive.

The deadline for Early Bird discounts for registration is June 30. Member dealerships registering one person by that date get a rate of $599 for their first registrant and lock in a rate of $549 for the rest of their registrants. Rates go up July 1 for those who don’t lock in one registrant by June 30. Register online or print a form on the convention website.

Visit www.rvda.org/convention to register and for regular updates. You can also get convention updates on LinkedIn, Twitter, and Facebook.

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