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RVDA, RV Trader Present Webinar on Consumer Behaviors

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RV dealers can now register for a special webinar at 2 p.m. ET, 11 a.m. PT, on Thursday, July 20, to learn about data and insights collected in RV Trader’s 2023 Consumer Trends Report.

The joint webinar, sponsored by RV Trader and the RV Dealers Association, will feature RV Trader’s chief sales officer, Paige Bouma, who will dive into consumer behaviors that are driving the market so far in 2023, as well as release exclusive data collected during the second quarter of this year. Bouma will help dealers understand how to use this data to drive more sales through the rest of the selling season.

Webinar topics include:

  • Data-backed marketplace trends around top consumer searches, consumer personas and more.
  • Key insights on RV buyers’ most valuable research tool and which seasons ranked highest for RV purchases.
  • Consumers’ biggest pain points, and how to tackle them in your dealership.
  • The buying demographic who has seen the most growth year to date.

RV TraderTrader Interactive is the parent company of RVDA-endorsed retail data provider Statistical Surveys and RV Trader. RV Trader will also be conducting workshops at the upcoming RV Dealers Convention/Expo in November.

“This a great opportunity for dealers and their employees to see what’s driving consumer buying decisions right now,” said RVDA President Phil Ingrassia. “RV Trader’s position as a leading consumer facing website combined with powerful Statistical Surveys retail data gives Paige unique insights into the RV market.”

RV Trader’s focus is the buying and selling of new and used RVs of all types.

Register here.

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