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RVDA, Statistical Surveys to Host ‘Power of Customer Data’ Webinar

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The RV Dealers Association (RVDA) and Trader Interactive’s Statistical Surveys Inc. (SSI) will co-host a new webinar for RV dealers on Thursday, Jan. 25 at 2 p.m. Eastern to highlight the importance of customer data when selling RVs.

The webinar “Data Decoded: Dispelling Myths and Unleashing the Power of SSI Insights in RV Sales” will feature Ryan Kloppe, director of sales for SSI, and will unravel the myths surrounding SSI’s data and dive into its transformative impact on RV dealership sales.

This webinar is the first in a new series of online events hosted by RVDA known as “Help Me Solve…” and will feature RVDA-endorsed providers such as SSI and other industry leaders to address common problems being faced by RV dealers and best practices to find answers.
The endorsed partnership between RVDA and SSI provides RVDA members with discounts on SSI data products and analytical tools, including data on where new units are being registered and which dealers sold which units by make, model, length and axles.

“We strive to be the most trusted source of unbiased end-to-end data in the RV industry. Our goal is to provide high-quality and actionable insights to our partners to help them achieve their business goals,” said Chris Harvey, vice president of SSI.

“Dealers are getting ready for retail show and the spring selling season, and the SSI program is a proven way to set the stage for sales success in 2024,” said RVDA President Phil Ingrassia.

Dealers are encouraged to register for the webinar by using the link here.

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