RV rental company RVshare has named Morgan Larkin its chief operating officer (COO). She most recently served as vice president of business operations, where she played a significant role in scaling RVshare while maintaining a lean operation.
“Since Morgan joined the company in 2018, she has been instrumental in scaling RVshare’s business in a hyper-growth period,” said RVshare’s CEO Jon Gray. “I am proud of her accomplishments to date, and I am honored to have her join me at the C-Level of RVshare.”
Larkin has driven outstanding results at RVshare, executing a strategy that has led the business to exponential growth during her tenure. She has spearheaded initiatives that have dramatically improved the experience for RVshare customers, including expanding customer support hours to 24/7, launching a concierge booking team and launching processes that have driven meaningful improvements in customer satisfaction. As COO, Larkin will continue to oversee business strategy and operations, in addition to managing the company’s customer success, customer experience, data analytics and business operations teams.
“Working to build businesses that change travel for the better has been my focus throughout my career, so RVshare and our ambitions are a perfect fit for me. I’m thrilled with the recognition of my accomplishments to date, and excited to better serve our customers and grow our business going forward,” said Larkin.
Larkin has been operating marketplaces for more than 15 years, coming from vacation rental giant HomeAway, an Expedia-owned brand, where she worked for more than 10 years. Prior to joining RVshare, she held the position of Director of Strategy and operations within Expedia’s Vrbo division.