S.M. Osgood Co. Acquires Kroes Corp., Expands Sales Force

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Minnesota-based S.M. Osgood Co. recently acquired Kroes Corp. Both companies are independent regional sales representation agencies; S.M. Osgood Co. is focused on the RV, marine and sporting goods industries, while the Kroes Corp. has primarily focused on the marine OEM industry in the Great Lakes Region.

Kevin Hannula, a 21-year veteran and partner at Kroes Corp., who comes to S.M. Osgood as part of the deal, said he “couldn’t be happier with this new opportunity”.

“We are very excited to announce the addition of Kevin Hannula to the SM Osgood team,” said Brandon Dekker, S.M. Osgood’s president. “Kevin has spent the last 21 years as a partner and sales engineer at Kroes Corporation covering the greater Midwest region. I am confident Kevin will contribute significantly to the continued growth of our company and the manufacturers we represent. Kevin has a passion for the marine industry and bringing creative solutions to our customers; he has earned a very high level of trust with our key customers and many of the manufacturers we represent. We are grateful to have him on our team.”

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