F&I consultant/trainer D.J. Stringer of Garage Composites to deliver three workshops at the 2019 RV Dealers Convention/Expo. Stringer, a first-time speaker at the convention, will host three 60-minute workshops in the F&I educational track. His RVDA speaker page can be found on the convention website complete with video previews of all three sessions.
During Stringer’s first session at 2 p.m. Thursday, Nov. 14, he will discuss the basic structure of a top performing F&I department, necessary components for success including required staffing and products, and statistics used to measure the performance of the department. The workshop titled, “F&I, Does that Stand for Fairies and Imps?…No, the Money is Real,” will equip attendees with a questionnaire to determine the current health of their dealership’s F&I department and an action plan for improvement.
Next, on Thursday, Stringer’s session, “This is Not Baseball: Three Swings and You Are Not Out in F&I,” will be at 3:15 p.m. Attendees of the educational workshop will learn about simple and consistent presentation methods to increase a dealership’s product penetrations.
For his third and final workshop Stringer will present, “Santa Clause and Extended Service Agreements: The Science of Using Stories in the F&I Office,” at 4:30 p.m. on Thursday. Key takeaways include the secrets of the human brain and what makes a story work, how to use the secrets of science to make F&I contracts come to life for the customers, and how to effectively create and tell stories that will increase product sales.
To register, click here.
