Amid what many expect to be a very busy season for RV transportation firms, U-Ship Transport has changed the name of its company to Skypoint Transit.
The change is part of the company’s effort to embrace industry change and realize the progressive attitudes of owners Brandon Yoder and Marc Dume.
Yoder and Dume said the company is prepared this year to face another season of growth like last year, when high demand and a late winter storm froze the transportation industry in Elkhart County for weeks, stranding 25,000 to 30,000 units in Elkhart.
“The busy season is going to get started again in the next couple of weeks, and it’s going to go crazy again like last year,” Dume said.
Skypoint has stepped up hiring and recruiting efforts ahead of the season, increasing its driver fleet by about 20 percent, Yoder said.
“I think we really made it a point to work with our drivers, and to try to see if there is any way possible to make this a little easier for them,” he said.
For example, last year, Forest River stopped requiring transport drivers to wash units before delivery after the winter freeze, allowing drivers a faster turnaround.
“Little things like that help us in the recruiting process, and we’ve been very successful this year,” he said.
Like many in the industry, the two owners are approaching a busy season with optimism and an eye toward growth.
“We have a lot of different things we’re going to be trying with recruiting,” Yoder said. “We’re going to be more visible, and I feel like with the name change and the logo especially, it’s really simple. The whole design around it is to feel more progressive, and that’s what I always want our company to be.”
Changing an established name is no small decision, but Dume, who started his career as a transport driver, said that the company’s close relationship with its dealers and manufacturers made the change seamless.
“We stay in contact with our customers. We talk to them every week, if not every day, so it’s not going to affect our customers,” Dume said, emphasizing that the company has an attitude toward embracing the future.
“The future of the RV transport industry starts right now,” he added. “We want to do things different compared to other transport companies. We want to do things different from what we used to do 20 years ago or 40 years ago. We want to update it and not only for the customers, but for the drivers to feel like they’re home and working for a good transportation company.”