TriMotive to Host Industry Preview at NAIA Show

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TriMotive Americas, the North American OEM division of Horizon Global Corp. will participate in the 2017 North American International Auto Show Jan. 8-22, in Detroit, Mich.

The company will be hosting visitors in room 355 during the Industry Preview on January 11th and 12th from 10 a.m. to 5 p.m. TriMotive representatives will be on hand to share the latest product news and innovations, as well as to introduce the newest brand addition to the Horizon Global family, Westfalia Automotive. Westfalia is the inventor of the European ball towbar and has been manufacturing and marketing high-quality branded towing products since 1932.

TriMotive will have a wide array of product displays and information for its brands on hand, including product demonstrations via video display. During both days of the Industry Preview, TriMotive will be giving away prizes that include a raffle for a Champions Club VIP experience during the NASCAR Camping World Truck Series racing event to be held at the Michigan International Speedway on Saturday, August 12. The Champions Club experience includes best-of-track seating, pit access, fantastic views, and catered food and drink.

“Our entire TriMotive team looks forward to the NAIAS event, one of the premiere global events for the auto industry,” said Mike Sislo, vice president and general manager of TriMotive Americas. “Our team is passionate about sharing our latest products and business initiatives with our customers, and the NAIAS is an ideal venue to highlight the ongoing successes and product innovations from both TriMotive and Westfalia.”


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