Wells Fargo CDF Bolsters Business Support

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Wells Fargo Commercial Distribution Finance has expanded its lineup of dealer services, adding its CDFconnect to offer the company’s partners access to business services, according toTim Hyland, president of Wells Fargo CDF’s RV Group.

The program includes process improvements, training, market insights and succession planning, encompassing existing CDF services such as Dealer Insights, to add training, support and consulting to customers.

“We listen to our customers, and try to find out what they need,” Hyland explained in an interview at the National RV Show this week. “As an example, succession planning is something that is a key topic for dealers right now, so we put together some information on succession planning: how they can think about it, how they can prepare for it and what they need to do today to prepare.”

The program leverages various CDF resources, data and economic analysis, in an attempt to help business owners make decisions about the company through one-on-one consulting, training sessions, webinars or tradeshow roundtables.

“Really, it’s about a relationship that we have with our customers, and them in partnership with us, talking about what they need to run their businesses and us helping to develop the ideas with the information and the content that they need to address the what their issues are,” Hyland said.

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