Winnebago Industries announced that it has appointed Casey Tubman as president of Newmar Corp., effective Aug 1. Tubman will report to President and CEO Michael Happe and will be based in Nappanee, Indiana. Newmar, established in 1968, is a manufacturer of high-end motorized RVs and it became part of the Winnebago Industries family in 2019.
Tubman joins Winnebago Industries after more than 25 years in a variety of leadership and executive roles at Whirlpool Corp., a multinational manufacturer of home appliances. He most recently served as vice president and global platform leader of laundry where he was responsible for product development strategies and execution across five regions and all countries worldwide. Tubman previously ran Whirlpool’s North American laundry and dishwasher businesses where he drove revenue and profit growth and improved brand differentiation, his new company said.
“We are extremely pleased to have Casey join our executive leadership team and take the reins at Newmar,” said Happe. “Casey is a purposeful leader with a strong record of caring for employees and customers, resulting in consistent delivery of exceptional market and financial results. He will be leading a proven and dedicated management group and employee team at Newmar, and his experience driving operational excellence as well as brand and product innovation will enable Newmar to continue to be an industry leader in premium motorhomes. With Tubman assuming the role of president, the existing Newmar leadership team will continue intact and dealers as well as retail customers can expect the same level of unwavering commitment to quality, service, and innovation they have come to expect from Newmar.
“We are appreciative that the strength of the Newmar management team enabled business stability and allowed us to be thoughtful and deliberate in our search. This brand is one of the true jewels of the outdoor recreation industry. We look forward to the contributions Casey and the entire Newmar organization will drive in the years to come,” Happe said.
