2025 RV PRO RVeterans Honoree Greg Justice

As a regional general manager, Greg is responsible for all aspects of A&L RV Sales’ eight locations. Greg ensures that advertising, inventory and production at each location is up to par. Having been in the industry for a long time, one of the things Greg takes pride in is knowing the right people to help himself and others grow; therefore, Greg says he has been able to help build a very solid management team foundation.

In what ways has Greg gone above and beyond for A&L RV Sales?

The company has gone from three stores to eight and added product lines such as Grand Design, Alliance, Brinkley, Cherokee (Cougar), Montana and more. Greg’s nominator says he has personally mentored him through his career, and he will always shoot straight — sometimes it’s not what you want to hear, but what you need to hear.

How does Greg’s tenure and experience contribute to A&L RV Sales?

Greg’s contributions and industry relationships have an impact on all locations and all departments. There is not a day that goes by that Greg does not call on one of his long-term relationships for guidance. Having someone with Greg’s knowledge and ability, who has seen every aspect of the RV industry and has probably seen every situation, good and bad, can’t help but be an asset to the organization, his nominator says.

How does Greg mentor or support other employees?

Greg mentors many people throughout the company in a variety of ways. Greg says he was blessed to have wonderful mentors throughout his career to learn from, and so he tries to pay that forward every day, never forgetting that somebody gave him a chance … Greg says he loves when people express an interest in their personal growth. Greg is always offering his knowledge, his nominator says, never being afraid to give information that will improve the team’s performance.

What else should we know about Greg?

Greg says he started in the RV business when he was 17 — his dad was a service manager for Lazydays. He started as a technician and worked his way through parts and service and eventually sold retail RVs for Lazydays for 13 years before going into management. He started in sales management and eventually worked his way through general management.

Greg says he feels blessed to have served this industry for 49 years. “We have the most wonderful customer base any business could ever want or dream of. I’m a couple of years away from retirement, but love what I do every single day. It’s a pleasure to come to work,” Greg says.

From Greg

What has it meant to work in the RV industry this long?

I consider myself blessed every day to have spent my entire career in this industry. We have the best customers any industry could ever ask for. Helping customers fulfill lifelong dreams of traveling this beautiful country that we live in has been an honor. I have also made so many good friends along the way and worked with some really wonderful people. It’s a very close, niche industry that offers so much opportunity for the next generation coming in to our industry.

What advice do you have for younger people just starting their careers?

Adopt the mentality of “learn to earn.” Meaning, the more I study and put into my career, the more I will get out of it. The RV industry offers some incredibly high-paying careers and opportunity for growth on both the retail and wholesale side of things to those who are committed to it. Beyond that: Develop a very strong work ethic; set attainable goals; find a good mentor; show up every day and push yourself beyond your comfort zone; out work everybody around you; be nice to people, and people will be nice to you; don’t overcomplicate things — common sense typically outweighs any other approach.