Attendees will learn how to create a high-impact retail experience for customers on the day of delivery, and will get an inside look at Camco’s new, in-demand RV products launching this year.
Key Takeaways:
- New Five-Star Dealer Program
- Retail Environment vs. Retail Presence
- Increasing attachment rates
Camco’s Eaz-Lift Hitch Line
- Innovation – invented in 1952
- Forged Shanks (value versus price) – only manufacturer to offer this
Camco’s 2026 New Products & Innovation
Speakers
Tony Diaz
Trade Marketing Manager, Camco
With 32 years in the RV industry across dealer, distributor and manufacturer roles, Diaz is passionate about delivering innovative solutions that drive sales, build high-performance teams, and support strategic growth and business development.
Jim Alzarez
Key Account Manager, Camco
Alzarez brings 15 years of distributor sales experience and 11 years at Camco. He works closely with major dealer groups across North America to develop strategic programs, optimize product placement, and deliver training that helps dealers grow sales while enhancing the RV owner experience.
