Demographic Deep Dive With Go RVing Planned for RVDA Con/Expo
Uncover the secrets of today’s RV buyer with Go RVing’s all-new RV Owner Demographic Profile during a workshop at this year’s RV Dealer Convention/Expo. The convention is scheduled for Nov. 11-15 at Paris Las Vegas.
The research will revolutionize how dealers understand and engage with their customers. The workshop will be conducted by Go RVing’s Jeremy Greene, senior director of marketing communications, and Monika Geraci, director of public relations and communications.
During the event, attendees will discover the changing face of RVing. The speakers will discuss the latest on demographic trends shaping the industry, including insights into the hearts and minds of first-time and seasoned RVers.
Learning objectives include:
- Drive Engagement & Conversions: Learn how Go RVing is turning data into dynamic campaigns that resonate with diverse audiences across various marketing channels.
- Localize Your Success: Walk away with actionable strategies for RV dealers to apply this research directly to their businesses, boosting sales and building lasting customer relationships.
To register for the 2024 RV Dealers Convention/Expo, click here. Regular updates will be posted on the convention website, Instagram, LinkedIn and X.
The event is sponsored by RVDA of the U.S., RVDA of Canada and the Mike Molino RV Learning Center. Companies interested in partnership, sponsorship and exhibiting can contact Julie Newhouse at (703) 364-5518 or email jnewhouse@rvda.org.