Ahead of the 2026 travel season, Go RVing is launching a nationwide initiative designed to get RVers on the road and into your showrooms. An expansion of the RV-2-50 program is the RV-2-50 Travel Passport, a high-engagement campaign that incentivizes customers to celebrate America’s 250th birthday in an RV and rewards them for sharing their journey.
What is the RV-2-50 Program?
Based on curated, inspirational travel guides, the program shows that traveling in an RV is the perfect way to celebrate our nation’s 250th birthday because it gives people the freedom to explore our country’s history and natural beauty at their own pace, Go RVing said in a release. The RV-2-50 Travel Passport takes this a step further by rewarding RVers who hit the road and document their adventures.
By submitting photos and videos of their RV-2-50 trips, participants can win:
- Exclusive Go RVing Swag: High-quality gear for their next trip.
- The Grand Prize: A chance to have their camping fees paid for an entire year.
Why Dealerships Should Participate
The RV-2-50 Travel Passport is the physical heartbeat of this program. “To participate, consumers need to get their hands on a passport — and we want them to come to your dealership to get it,” Go RVing said.
Go RVing is launching a dedicated landing page on its consumer website that will list participating dealership locations where travelers can pick up their RV-2-50 Travel Passports. This is an opportunity to:
- Increase Floor Traffic: Become a designated “Passport Hub” in your region.
- Build Relationships: Engage with customers as they plan their 2026 travel season.
- Enhance Brand Loyalty: Connect your dealership with the excitement of the RV lifestyle.
How To Get RV-2-50 Travel Passports
Go RVing will begin mailing RV-2-50 Travel Passports to dealerships at the beginning of February. There is no cost to participate, but supplies are limited.
To request a shipment of Travel Passports for your location, contact Monika Geraci at mgeraci@rvia.org.
