Gulf Stream Coach announced the appointment of Jason Overholt as its new marketing director.
“Gulf Stream Coach is the RV industry’s best-kept secret,” said Overholt. “I’m here to help spread the word.”
Overholt has over 15 years of experience in digital marketing, content strategy and storytelling. He has worked in print and television news, the automotive accessory and RV industries, and spent over a decade as a journalism professor at Indiana University South Bend.
With Overholt’s appointment, Gulf Stream Coach said it aims to enhance its digital presence, drive more leads to dealers and further solidify its position as a leader in the recreational vehicle industry.
“This company has a rich heritage in the RV industry, and I deeply respect the legacy they’ve built over the years,” said Overholt. “There’s an incredible story to tell here, and I’m excited to help more people discover what makes Gulf Stream Coach special.”
Phil Sarvari, president of Gulf Stream Coach, expressed his enthusiasm about the new addition to the team.
“We’ve always prided ourselves on our commitment to quality and customer satisfaction,” said Sarvari. “With Jason on board, we’re looking forward to amplifying our message and reaching a broader audience of RV enthusiasts who share our passion for adventure and quality craftsmanship.”
