RV News

SSI Reports Retail Sales Down 19.04% YOY in May

In May 2026, the RV industry experienced a -19.04% year-over-year (YOY) decline. This follows a -0.09% YOY decline in May 2025, said Statistical Surveys Inc. (SSI), a subsidiary of Trader Interactive that gathers data and insights on the RV industry.

Here are the May 2026 findings released by SSI on July 7:

New RV sales varied across categories:

  • Motorized RVs: -13.52% YOY
  • Towable RVs: -19.61% YOY

Category Performance: New RV Sales

Outperforming the Market

  • Class B: -9.25%
  • Class C: -11.69%
  • Fifth Wheels: -17.19%

Performing in Line with the Market

  • Travel Trailers: -20.29%

Underperforming the Market

  • Class A: -24.75%

Used RV Market Trends: May 2026

Unlike new RVs, used RV sales saw an increase in YOY sales, rising from -8.61% in May 2025 to -2.41% in May 2026. 

Top-Performing Used RV Categories

  • Class B: +0.61%
  • Travel Trailers: +0.05%

Underperforming Used RV Categories

  • Fifth Wheels: -4.39%
  • Class C: -6.10%
  • Class A: -7.59%

Regional Performance: Where Demand Is Rising & Falling

Despite the decline for new RVs, some markets are significantly outperforming the national average, creating growth opportunities. However, other markets are experiencing steeper declines, indicating potential challenges for dealers. Below are some of the strongest and most-declining markets based on May 2026 data.

Top Growth Markets: May 2026

  1. Greenville-Greenwood, MS → +500.00% YOY
  2. Liberal, KS → +400.00% YOY
  3. Roanoke Rapids, NC → +400.00% YOY
  4. Orangeburg, SC → +233.33% YOY
  5. Great Bend, KS → +200.00% YOY

Declining Markets: May 2026

  1. Madisonville, KY → –98.15% YOY
  2. Aberdeen, SD → -84.21% YOY
  3. Natchez, MS → -83.33% YOY
  4. Logan, WV → -80.00% YOY
  5. Minot, ND → -79.55% YOY

For more information, contact SSI at [email protected].

RV PRO Staff

The go-to business-to-business publication for RV industry professionals, RV PRO features a team of experienced writers and editors with a collective 54 years of editorial experience and 11 years of RV industry experience. For more about our team, visit rv-pro.com/about

Related Articles

Back to top button