Go RVing -- sunrayyGo RVing’s 2026 influencer program is continuing to bring RV travel into the feeds and conversations of audiences who share the interests and lifestyles of RVers — but may not own an RV yet. With more creator road trips still to come this year, the program is building a growing library of authentic, real-world stories that show how RVing can fit into different ways of traveling and enjoying the outdoors.
The strategy is focused on reaching non-RVers through trusted voices speaking to outdoor adventure, family trips, pet travel and an active retirement lifestyle.
Creators help the RV industry reach beyond people who are familiar with the RV lifestyle. Rather than telling consumers why they should RV, creators show how RVing can fit into the interests, lifestyles and types of travel they already enjoy.
By the numbers:
- 15 influencers have taken RV road trips this year with several more trips planned through the end of the year.
- 347 pieces of content published across Instagram, TikTok, YouTube, Pinterest, Substack and Facebook.
- 203,653 engagements.
- 17.7 million consumers reached.
- One RVing honeymoon across the Pacific Northwest.
Some of the latest creator content: Click below to see some of the best posts from recent trips:
- Kate Mitchell (@katehikesnc) – “Girl trips are fun” – Instagram Reel and bonus Instagram Reel from her friend and fellow creator.
- Sydney Sky (@sydneysky_) – “We should explore the PNW together” – Instagram carousel and TikTok Reel.
- Catie Keogh (@catiekeogh) – “I thought RV travel meant roughing it” – Instagram Reel.
- Rachel Harris (@sunnrayy) – “An RV honeymoon getaway” – Instagram Reel.
Go RVing said it invites all RV Industry Association (RVIA) members to like, comment on and share the Influencer Program content to help extend its reach and put RVing in front of even more potential RVers.
Go RVing’s influencer program is creating new entry points to RV travel by reaching millions of potential RVers through creators and communities they already trust, the organization said.
