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Blue Compass RV Completes Nationwide Rebranding

blue compass rebrand

Blue Compass RV has finished its nationwide brand rollout on over 100 stores with the grand opening at a brand-new dealership in Austin, Texas. The Blue Compass RV brand rollout, which occurred in just one year, represented a significant investment in the company’s facilities, the company said in a release.

“The Blue Compass brand has been exceptionally well received by our customers, associates and the local communities in which we operate across the United States,” said Blue Compass RV Founder, CEO and President Jon Ferrando. “We have upgraded our facilities and installed 415 exterior Blue Compass signs, and 4,820 interior signs in our 100 plus dealerships.  In addition to enhancing the store environment we have invested significantly in elevating the sales, service and ownership experience for our customers.

ferrando blue compass

“We finished in style with the grand opening in December of our brand-new, state-of-the-art dealership facility in Austin, Texas,“ Ferrando continued. “This new facility has 20,000 square feet of service bays, tech facilities and parts storage with service capacity to work on 30 RVs. We have a stunning 9,500-square-foot RV sales showroom along with retail parts and service write up space along with a large service drive. The dealership sits on 23 acres on I-35 in Buda south of Austin right next to our Airstream of Austin facility that we opened last year.”

Blue Compass RV’s locations now feature new signage, both in the facility and on the property, as well as an elevated experience that directly reflects the Blue Compass RV brand, according to the company.

To learn more about Blue Compass RV, visit bluecompassrv.com.

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