The North American Trailer Dealers Association (NATDA) and the National Association of Trailer Manufacturers (NATM) announced a strategic collaboration designed to strengthen the trailer industry by consolidating events and resources and aligning flagship shows to better serve dealers, manufacturers and vendors more effectively.
This long-anticipated collaboration was designed to reduce industry fragmentation and create more collaboration by leveraging the strengths of both organizations, NATDA’s dealer-focused events and education and NATM’s manufacturer experience and standards, the associations said. The result is a broader reach and stronger events, education and compliance training that deliver greater value across the trailer industry.
Aligning Flagship Events to Better Serve the Industry
As part of the transition, NATM will not host the NATM Trailer Expo scheduled for October 2026, and NATDA will not host Trailer Tech Expo in 2027. Instead, the organizations will align education and event resources to better meet the needs of the industry. Beginning this September, NATM will deliver a dedicated dealer education track at the 2026 NATDA Trailer Show in Nashville.
“This collaboration is about delivering more value to our members by working together,” said Andria Gibbon, CEM, executive director of NATDA. “By aligning our flagship events and education efforts with NATM, we’re creating a more connected experience for dealers, bringing manufacturer expertise, standards and education directly into the spaces where dealers already gather and learn.”
Expanding Cross-Event Collaboration Beginning in 2027
Building on the 2026 alignment, the collaboration will expand in 2027 through coordinated cross-event presence on dealer education and training programs. The collaboration also includes joint efforts on dealer education, training and compliance initiatives.
“Our members benefit when education, standards and dealer engagement are more closely connected,” said Alex Stowe, executive director of the National Association of Trailer Manufacturers. “This agreement with NATDA allows NATM to expand its reach with dealers while maintaining our focus on compliance, safety, education and manufacturing excellence. It ultimately strengthens the entire trailer industry.”
Shared Efforts To Strengthen & Grow the Industry
The collaboration will provide a single trusted source that the industry can rely on for outstanding events, dealer education, training, and compliance initiatives.
By aligning resources, this emerging partnership will:
- Streamline niche industry events, making each stronger rather than fragmenting attendance
- Solidify NATDA’s position as the primary resource for dealer education
- Deepen NATM’s value to members through dealer access and compliance alignment
- Create greater efficiency and more harmonization across dealers, manufacturers and vendors
Together, NATDA and NATM are focused on delivering a more coordinated, efficient and valuable experience for its members and the entire trailer industry.
