RoverPass has rolled out CampAI, the name for the artificial intelligence built into its campground reservation and management software. CampAI brings the company’s AI tools together and gives them two jobs: making it easier for owners to run their parks and answering camper questions 24 hours a day. Operators already have access to two of these tools, an AI Chatbot that is now live and AI Assist, which has opened for early access, RoverPass said.
One tool faces guests and the other faces operators. The AI Chatbot handles guest questions on a park’s website at any hour, and it draws only from what the owner has already published about the property. AI Assist gives owners plain-language answers about reservations, payments and occupancy, shows the data behind each response and waits for the owner’s approval before changing anything.
“Campground owners have watched a lot of AI promises come and go, so we built CampAI to answer from their park and nothing else,” said Ravi Parikh, CEO and founder at RoverPass. “The owner stays in control of anything that changes. The software sets up the work, shows exactly what will happen, and waits for a person to approve it.”
The AI Chatbot is available now. Any question it cannot answer is flagged so owners can add what is missing. AI Assist is open to RoverPass customers during early access. Like the rest of the platform, both tools respect the permissions owners have already set, keep card numbers out of every conversation and cannot delete records.
“AI Assist and the AI Chatbot are the parts owners can put to work today, and that was the point of starting here,” said Angie Tuarez, product leader at RoverPass. “One handles the guest questions that arrive at midnight, and the other turns a pile of reservation data into a plain answer. Owners see the table behind every response, so they are never asked to trust a number they cannot check.”
More is coming to CampAI, RoverPass said. Upcoming tools include AI Revenue Management for nightly rate recommendations, AI Books for bookkeeping inside CampBooks, AI Marketing within CampCite, AI Call Notes to help with phone follow-ups, and AI Voice to answer calls when the front desk is unavailable. RoverPass said it plans to make each tool available to campground owners and operators as it is ready.
CampAI will also be on display at the Outdoor Hospitality Conference & Expo (OHCE), held November 9 to 11, 2026, at the Omni Fort Worth Hotel in Fort Worth, Texas, where RoverPass will present live demos of the AI Chatbot and AI Assist at Booth 539. New tools will keep rolling out after the show, so operators should stay tuned for more.
On the CampAI page, owners and operators can see what is live today, request early access to AI Assist and preview the tools still to come.
