REV Group, Inc. announced the sale of Lance Camper Mfg. Corp., its non-motorized travel trailer and truck camper manufacturing business, to Vision Kore Inc., effective Thursday, June 26.
The sale of California-based Lance Camper marks REV Group’s exit from the non-motorized recreational vehicle segment and reflects a strategic focus on its motorized RV brands, which include Fleetwood RV, Holiday Rambler, American Coach, Midwest Automotive Designs and Renegade RV. By focusing on its motorized Class A, B, and C motorhomes, REV will optimize its facility proximity for resource allocation and strengthen its competitive position while continuing to consistently deliver exceptional products and services, the company said.
“We are excited for the continued growth and success of Lance Camper under Vision Kore’s ownership. I want to acknowledge and thank the Lance team for their unwavering dedication, professionalism, and hard work,” said Gary Gunter, president of REV Recreational Vehicles Segment.
“Lance Camper is an iconic brand of campers and trailers, and we are thrilled that it’s joining the Vision Kore family,” said Bill Rex, co-founder of Vision Kore. “We look forward to welcoming and working with the talented Lance Camper team led by Gary Conley who’s been with Lance over 40 years, building on the foundation laid by REV Group and continuing to serve the brand’s loyal customer base.”
