Go RVing’s 2026 Ultimate RV Tailgate wrapped up on Saturday, Oct. 24, with Texas A&M vs. Alabama at Bryant-Denny Stadium in Tuscaloosa, Alabama.
During the four-hour event, over 800 people toured the RV and 6,000 engaged with the activation.
The display was in front of the stadium at Champions Lane (fan fest) and one of the main gates. The location meant fans were willing to hang out with us longer and had to walk past Go RVing to reach the game, creating high visibility.
Here are some of the reactions from people who toured the RV:
- “We live near the stadium at A&M. We love to tailgate. This would be great for all the other sports too because we like to travel to support our Aggies. And I don’tlike to fly.” – Male, 40
- “We’ve been talking about getting an RV, but didn’t know where to start. I’m glad we could check it out. This size feels real good.” – Male, 70s
- “Ok, where do I sign up for this one? This RV is perfect. Just what I want.” – Male, 50s
- “I think it’s time to upgrade. This one is niiiiiiiice. We have one, but it’s about 10 years old, and this one feels more like home.” – Female, 50s
To inspire tailgaters and travelers nationwide, Go RVing is rolling out immersive marketing pop-ups at major college football games across the country, complete with a sweepstakes where fans can enter to win $10,000 towards an RV.
Following a standout debut, last year’s inaugural Ultimate RV Tailgate brought the best of the RV lifestyle directly to college football’s most passionate audiences. Now, the second annual campaign is building on that success by bringing the affordability and convenience of RV travel to millions of new fans nationwide
