Kampgrounds of America Inc. (KOA) has once again been recognized in Franchise Business Review’s Culture100 list. The list recognizes the top 100 franchise brands in its annual research on the Best Franchise Cultures.
Franchise Business Review, a research firm that conducts independent surveys of franchisee satisfaction, provides the only ratings of franchises based solely on actual franchisee satisfaction and performance, KOA said in a recent release. Franchise Business Review publishes its rankings of top franchises on its website, as well as industry reports throughout the year that highlight research on the top franchises in specific sectors.
With over 500 campgrounds across North America, most KOA campgrounds are individually owned and operated by franchise partners in local communities. Franchising has been the backbone of KOA’s success since the first franchise location opened in 1964 in Cody, Wyoming.
KOA was among more than 330 franchise brands representing over 29,000 franchise owners that participated in Franchise Business Review’s research on the best franchise cultures, KOA said. Franchisees were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems. The brands that were selected received the highest overall ratings based on 17 unique areas that contribute to a strong company culture, including leadership, core values, franchisee community and engagement.
“As a franchise organization, our franchisees are at the heart of everything we do,” said Toby O’Rourke, president and CEO of KOA. “Being recognized by Franchise Business Review is especially meaningful because it reflects the experiences and feedback of our campground owners. We are committed to continuing a culture rooted in partnership and shared success, and we are honored to see those efforts once again recognized.”
“Culture fit is one of the most critical, and most elusive, factors in a franchise investment decision,” said Michelle Rowan, president of Franchise Business Review. “At Franchise Business Review, we survey thousands of current franchise owners to understand how they truly feel about the brand they’ve invested in. Our data measures the indicators that matter most to a thriving franchise culture: whether franchisees feel genuinely supported by their franchisor, and how effectively franchise teams and support staff collaborate to achieve shared goals. For anyone exploring franchise ownership, these are the brands worth knowing about first.”
To learn more about joining the KOA family of campgrounds, visit ownakoa.com. To view the full list of the 2026 Best Franchise Cultures, visit FranchiseBusinessReview.com.
