Features
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Upsell by Helping Customers
Upsell, upsell, upsell. Work in retail long enough and someone in charge will loudly beat the “upsell” drum. It’s presented…
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3 Key Strategies to Close the 198-Day Gap
198 days. This is the magic number that RV sales teams need to keep in mind as they plan an…
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The Threat of Chinese Tariffs on the Aftermarket
When President Donald Trump first announced the 10 percent tariff in September 2018, the reaction was far from uniform in…
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In Search of Happy Customers, Pt. 2
Editor’s Note: Part One of this column by Chuck Marzahn can be found here. Customer satisfaction. It’s like the Holy…
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Entegra Coach Expands Footprint
Expanding a highline motorhome brand – even in upbeat economic times – can be a challenge. The number of customers…
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Managing Power Supplies
Storing power in auxiliary batteries is the most common way to ensure a reliable power source for using the appliances…
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How Call Tracking Can Benefit RV Dealers
Imagine: An employee answers the phone and talks to a caller for a few minutes. Moments later they’ve hung up and…
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In Search of Happy Customers, Pt. 1
Customer satisfaction. It’s like the Holy Grail, isn’t it? Everybody wants it and searches diligently for it, but it can…
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Winners Are Losers
Some see danger when they make mistakes. Others see opportunity. Regardless of how you see it, it is written: “The…
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Defining a Qualified Lead, Part 4: Qualifying Leads in Person
Now that we have defined a qualified lead, gone over characteristics to help you define a buyer profile and reviewed types of leads through…
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