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Features
It’s Not Too Late To Fa La La
I got my start in visual merchandising working for large department stores. We would start planning for the holiday season…
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Features
Baby, It’s Cold Outside!
As I’m writing this, the temperature in Portland, Oregon, is nearing 103 degrees. For all of you that think it’s…
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Features
Wake Up Before They Go Go …
You can thank or curse me later for the earworm, but for now, please read on for some ideas on…
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Features
Is Your Dealership a Drive-By?
I live about 20 minutes south of downtown Portland, Oregon. Within 25 minutes in all directions are about 25 RV…
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Features
Full-Time RVers Spill the Beans: How Dealers Can Do Better
Researching this column was very interesting. What was challenging was figuring out how to write truthfully about what each person…
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Features
Refresh Your Dealership for Spring
It’s that dreaded time of year again – spring cleaning! If you had a parent who insisted on a thorough…
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Features
Hate To Wait
America’s attention span changed when “Rowan & Martin’s Laugh-In” started in 1968 and ran for 140 episodes until 1973. For…
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Features
Stand Out at RV Shows
If you ever feel like you’re not getting enough exercise, walk an RV show at a local expo or convention…
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Features
Motivating Staff to Keep Things Tidy
A new year calls for a fresh, new feeling in your store. Imagine spring cleaning – but in February. The…
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Features
The Rights & Wrongs of Point-of-Purchase Displays
There are vendor displays that sell well – and then there are those that just look awful! Sometimes they do…
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