Market Trends
-
News
Wilkins RV Expands with New York Location
Wilkins Recreational Vehicles announced it has completed an agreement to purchase Jim’s RV Center and will soon acquire their operations…
Read More » -
News
RVIA Study IDs Changing RVer Demographics
ELKHART, Ind. – The “typical” RV buyer is getting much younger. That was the assessment of a panel of RV…
Read More » -
News
Jayco Breaks Ground on Employee Health Clinic
Jayco has broken ground on a new health clinic to serve its employees and dependents utilizing the company’s health plan.…
Read More » -
News
Ford F-150 Lightning Production Officially Launched
A crowd of hundreds that included Ford hourly workers and customers cheered throughout a 30-minute launch celebration of the 2022…
Read More » -
News
Newmar Welcomes Dealers to Florida Gathering
ORLANDO, Fla. – Mike Happe, CEO of Winnebago Industries opened Newmar’s 2022 dealer event Tuesday at the Gaylord Hotel &…
Read More » -
News
Fun Town RV Opens Second Texas Super Store
Fun Town RV announced the grand opening party of its new location in Corsicana, Texas, slated for April 30. The…
Read More » -
News
KOA Reports a Record 57 Million Households Camped in ’21
Kampgrounds of America has released its annual North American Camping Report, and it reveals the explosive growth in camping in…
Read More » -
News
Julie Markiewicz Promoted to VP at Lippert
Lippert announced that Julie Markiewicz has been promoted to vice president of internal audit and compliance. In her expanded role,…
Read More » -
News
RVIA’s Former Standards VP to Receive Meritorious Service Award
The RV Industry Association‘s former Vice President of Standards, Bruce Hopkins, will be receiving the Meritorious Service Award at the…
Read More » -
News
Blog: Defining the Role of Lifestyle Marketing for RV Companies
Over the last several months, I’ve shared the differences between product marketing, brand marketing and lifestyle marketing, and we’ve also…
Read More »